PORTFOLIO
Ancasta - Print & Web Copywriting, SEO, and Social Media
Ongoing retainer of over 10 years, inspiring yacht owners to embrace life out on the water with eye-catching brochures, SEO-optimised web copy, and engaging social media content.
Heidi Ski – Copywriting for Product Pages and Blog
As part of a large web refresh project, I composed copy for Heidi’s key ski resort landing pages, bringing their holidays to life with an adventurous tone of voice, detailed information, and SEO optimisation.
RS Electric Boats - New Product Launch
Assisted the in-house marketing manager in launching their revolutionary electric RIB with stand-out imagery, emotive videography, a new website, engaging social media content, event activation, and PR.
Explore Worldwide – Website Copywriting
Crafted engaging stories about Explore’s travel adventures to improve SEO performance, drive traffic, and inspire customers to book a trip of a lifetime.
Cycle Surgery - Website Copywriting
Just four weeks before their new website launch, Cycle Surgery asked me to create new copy for their blog. I researched and composed over 30 buying guides and 260 category pages, ready for the switchover.
RYA - Print Copywriting
The Royal Yachting Association asked me to interview experts, conduct research, and ghost write articles for their members’ magazine. Subjects included ‘Learning to foil a dinghy’ and ‘How to get fit for sailing’.